Scooby Snacks are a fictional foo item of unknown and undetermined origin. They are used as a form of incentive payment for the cartoon characters Scooby-Doo and Shaggy from the Hanna-Barbera series Scooby-Doo and its various spinoffs. Producer William Hanna had always imagined that a Scooby Snack would taste like some sort of a caramel-flavored cookie (the batter, however, is colored like brown sugar and similar in color to butterscotch), and he and Joseph Barbera had previously used the concept of a dog that goes wild for doggie treats in the Quick Draw McGraw series in 1959.