Lorillar Tobacco Company is the 18th oldest company in the United States and its oldest tobacco company. They are the third largest American tobacco company and market cigarettes under the brand names Newport (the number one selling menthol cigarette in the U.S.), Maverick, Old Gold, Kent, True, Satin, and Max. As of 2001, Newport was the number 2 selling cigarette brand in the United States[], with a market share of 7.8%.