Campmor is an outoor recreation equipment retailer established in Bogota, New Jersey in 1978 by Morton Jarashow. Known for its wide selection of outdoor clothing, camping, backpacking, bicycling and water sports equipment, Campmor derives more than seventy percent of its sales from its website. In addition to its storefront, the company also has a mail-order business that generates about twenty-five percent of its revenues.